​The Challenge

 

Like many fast-moving agents, she was juggling multiple responsibilities and touch points, from print marketing to digital outreach, without a unified place to manage it all. Her online presence had evolved over time, piece by piece, and she wanted it to reflect her professionalism and the care she brings to her clients. She also wanted a more supportive system for staying connected with her growing database.​

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The Solution

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We worked closely with Wachsmuth Homes to create a unified, elevated brand system that worked seamlessly across every touchpoint. The focus was on bringing clarity, consistency, and ease to her marketing.

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Brand and Messaging Refresh

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• Developed cohesive, polished branding across all marketing

• Unified messaging to highlight her strengths, expertise, and community connection

 

Coordinated Marketing Touchpoint System

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• Designed postcards, farm letters, and client leave-behinds using consistent branding

• Added QR codes to make it easy for prospects to access resources online

• Aligned all materials with her voice, values, and personality

 

Supportive Technology Integration

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• Implemented a CRM to simplify follow-up and help her stay connected with clients

• Updated website for clarity and improved lead capture

• Launched targeted Google Ads to bring in qualified inquiries

• Connected her tools into one system that works quietly in the background

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The Results

 

The Group now has a strong and consistent brand presence that reflects their level of service and professionalism, along with a smoother and easier process for staying in touch with clients. With clearer insight into where leads are coming from and how they are nurtured, she feels more confident in her marketing efforts. Her updated materials are something she is proud to share, and the supportive system behind them reduces her workload and brings greater clarity to her day-to-day operations.​